Insights

Questions, methods and practical reviews

Read the evidence behind a review, prepare a better research brief or explore an illustrative product question.

Start with actual work

See the self-review, Homegrown assessment and independent Hexis review. Each records its scope and relationship.

Methods and buyer guides

Guide

Fintech UX Research in Ireland

Why fintech and security-app UX problems in Ireland turn on trust, retention and regulatory pressure, with an example engagement and the service that fits.

Guide

Healthcare UX Research in Ireland

Why healthcare UX problems in Ireland turn on consent, identity checks, sensitive information and accessibility needs, with example engagements and the service that fits.

Guide

Heuristic Audit vs Usability Testing

Compare heuristic review and usability testing by question, evidence and limitation, then choose a sequence that fits the product stage and decision.

Guide

Which UX research method do you need?

A decision guide to the five core UX methods : accessibility audit, heuristic audit, usability testing, user research and CRO : matched to the problem you actually have.

Explore a sector question

Our nine illustrative scenarios cover onboarding, public services, permissions, checkout and more. These are explicitly fictional examples, not client research reports.